E-Commerce/Online Marketing

1010data Releases: ‘Winning in Ecommerce: A CPG Playbook to E … – Yahoo Finance

Tuesday, February 28, 2017

PALM SPRINGS, Calif.–(BUSINESS WIRE)– 1010data, Inc., the only integrated cloud platform that combines self-service data management and analytics at scale with ready-to-use data, announced today at the eTail West conference the release of “Winning in Ecommerce: A CPG Playbook to E-Category Management.” The playbook consists of a three-part approach to tackling e-category management, including: Adapting the 4Ps to the evolving world of ecommerce Monitoring and measuring performance across the competitive…

Website accessibility: Understanding the ADA for e-commerce – InternetRetailer.com

Tuesday, February 28, 2017

Just since 2015, 300 lawsuits have been filed in or moved to federal courts regarding website accessibility. This article we co-written by Gonzalo Mon, partner, and Crystal Skelton, senior associate, Kelley Drye & Warren LLP. In this first installment of a two-part series, the importance of website accessibility and the formulation of regulation under the Americans with Disabilities Act (ADA) as it relates to e-commerce are discussed. In part two,…

1010data Releases: ‘Winning in Ecommerce: A CPG Playbook to E-Category Management’ – Yahoo Finance

Tuesday, February 28, 2017

PALM SPRINGS, Calif.–(BUSINESS WIRE)– 1010data, Inc., the only integrated cloud platform that combines self-service data management and analytics at scale with ready-to-use data, announced today at the eTail West conference the release of “Winning in Ecommerce: A CPG Playbook to E-Category Management.” The playbook consists of a three-part approach to tackling e-category management, including: Adapting the 4Ps to the evolving world of ecommerce Monitoring and measuring performance across the competitive…

Germany’s Retail Ecommerce Is Growing – eMarketer

Tuesday, February 28, 2017

Retail ecommerce sales expanded by low double digits in Germany last year, driven by increases in digital buying for most product types and helped by greater spending on several categories by men in particular. According to a February 2017 report by Bundesverband E-Commerce und Versandhandel (bevh), overall B2C ecommerce sales grew approximately 12% in 2016 to €66.9 billion ($74.00 billion). As in years past, retail ecommerce sales contributed the…

10 SEO Tips for Site Redesigns – Chief Marketer

Monday, February 27, 2017

Understanding the aspects of design, technology, and content that affect search engine optimization (SEO) is an essential skill for any web team, but they are particularly important when undertaking a major redesign effort. During a redesign much can go wrong, from technical issues and change-adverse audience reaction to traffic loss and usability problems. Any one of these problems can severely impact key metrics. Here are 10 simple tips to follow…

Why You ‘Get What You Pay For’ in SEO – Entrepreneur

Sunday, February 26, 2017

“You get what you pay for” is an adage most of us are familiar with, though its practical usage varies. For most consumer products, there is some degree of correlation between price and quality, but of course exceptions exist to every rule: There are cheap products that work perfectly well, and expensive products that are overpriced garbage. Related: 10 Questions to Ask When Hiring an SEO Firm With search engine…

Why You ‘Get What You Pay For’ in SEO – Entrepreneur

Sunday, February 26, 2017

“You get what you pay for” is an adage most of us are familiar with, though its practical usage varies. For most consumer products, there is some degree of correlation between price and quality, but of course exceptions exist to every rule: There are cheap products that work perfectly well, and expensive products that are overpriced garbage. Related: 10 Questions to Ask When Hiring an SEO Firm With search engine…

People Are Pissed This Woman Totally Cheated to Achieve What … – Cosmopolitan.com

Sunday, February 26, 2017

A New York-based food blogger is in trouble for cheating in a half marathon, and what’s remarkable is how she was caught — by someone who spotted the distance on her GPS watch. Jane Seo, a 24-year-old blogger and self-proclaimed marathon lover confessed to cheating to win her second place finish at the Fort Lauderale A1A Half Marathon by using a short cut and a bike. Race analyst Derek Murphy…

Why You ‘Get What You Pay For’ in SEO – Entrepreneur

Sunday, February 26, 2017

“You get what you pay for” is an adage most of us are familiar with, though its practical usage varies. For most consumer products, there is some degree of correlation between price and quality, but of course exceptions exist to every rule: There are cheap products that work perfectly well, and expensive products that are overpriced garbage. Related: 10 Questions to Ask When Hiring an SEO Firm With search engine…

Why You ‘Get What You Pay For’ in SEO – Entrepreneur

Saturday, February 25, 2017

“You get what you pay for” is an adage most of us are familiar with, though its practical usage varies. For most consumer products, there is some degree of correlation between price and quality, but of course exceptions exist to every rule: There are cheap products that work perfectly well, and expensive products that are overpriced garbage. Related: 10 Questions to Ask When Hiring an SEO Firm With search engine…

Why You ‘Get What You Pay For’ in SEO – Entrepreneur

Saturday, February 25, 2017

“You get what you pay for” is an adage most of us are familiar with, though its practical usage varies. For most consumer products, there is some degree of correlation between price and quality, but of course exceptions exist to every rule: There are cheap products that work perfectly well, and expensive products that are overpriced garbage. Related: 10 Questions to Ask When Hiring an SEO Firm With search engine…

E-commerce service firm ready for next step – Indianapolis Business Journal

Saturday, February 25, 2017

Viral Launch is going viral, at least as measured by its fast-growing client roster. The Indianapolis firm sells software and services that help e-commerce outfits boost sales on online marketplaces, principally Amazon.com. It has racked up 2,500 customers in just over two years in business and is starting to get attention from tech observers in its own back yard, too. The company, launched in October 2014, has reached milestones that…

Why You ‘Get What You Pay For’ in SEO – Entrepreneur

Saturday, February 25, 2017

“You get what you pay for” is an adage most of us are familiar with, though its practical usage varies. For most consumer products, there is some degree of correlation between price and quality, but of course exceptions exist to every rule: There are cheap products that work perfectly well, and expensive products that are overpriced garbage. Related: 10 Questions to Ask When Hiring an SEO Firm With search engine…

Why You ‘Get What You Pay For’ in SEO – Entrepreneur

Saturday, February 25, 2017

“You get what you pay for” is an adage most of us are familiar with, though its practical usage varies. For most consumer products, there is some degree of correlation between price and quality, but of course exceptions exist to every rule: There are cheap products that work perfectly well, and expensive products that are overpriced garbage. Related: 10 Questions to Ask When Hiring an SEO Firm With search engine…

Why You ‘Get What You Pay For’ in SEO – Entrepreneur

Saturday, February 25, 2017

“You get what you pay for” is an adage most of us are familiar with, though its practical usage varies. For most consumer products, there is some degree of correlation between price and quality, but of course exceptions exist to every rule: There are cheap products that work perfectly well, and expensive products that are overpriced garbage. Related: 10 Questions to Ask When Hiring an SEO Firm With search engine…

6 Local SEO Tips and Tricks – Business.com

Saturday, February 25, 2017

1. Claim Your Google My Business Listing Google My Business is a simple feature, but it’s very effective. When somebody Googles your company, the first thing they’ll see on the top right-hand side of the search page is a feature sheet about your business, including the name, address, business hours, reviews and your proximity to their current location. To get started: Google your own business Claim it…

9 Surefire Ways to Get Fired in SEO – Search Engine Journal – Search Engine Journal

Saturday, February 25, 2017

‘); $(‘#sponsored-category-header .sponsored-category-logo’).append(‘ ‘); $(‘#sponsored-category-header’).append(”); $(‘#sponsored-category-header .sponsored-category-details’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#sponsored-category-header .sponsored-category-details’).append(cat_head_params.sponsor_text); } }); Being in SEO can either be a very short-term working relationship or a long-term working relationship. It all depends on how you handle it. Whether you are an in-house SEO extraordinaire, a freelancer, or an agency owner, there are many pitfalls that can expedite your termination. I own an agency that has been fired but also has many…

SEO How-to, Part 5: Keyword Research in Action – Practical Ecommerce

Saturday, February 25, 2017

Editor’s note: This post continues our weekly primer in SEO, touching on all of the foundational aspects. In the end, you’ll be able to practice SEO more confidently and converse about its challenges and opportunities. Keyword research is the data that informs content strategy and optimization in search engine optimization. In this post, I’ll address how to collect and analyze keyword data. For the conceptual information needed to understand what…

Why You ‘Get What You Pay For’ in SEO – Entrepreneur

Friday, February 24, 2017

“You get what you pay for” is an adage most of us are familiar with, though its practical usage varies. For most consumer products, there is some degree of correlation between price and quality, but of course exceptions exist to every rule: There are cheap products that work perfectly well, and expensive products that are overpriced garbage. Related: 10 Questions to Ask When Hiring an SEO Firm With search engine…