E-Commerce/Online Marketing

6 Ways to Understand SEO Impacts Sooner – Entrepreneur

Monday, May 01, 2017

SEO is a great marketing tool for an entrepreneur. It is scalable when you don’t have a big budget — you don’t have to pay for every click as you have to in paid marketing programs. It also has a great brand impact. Users often ascribe leadership status to companies that are top ranked. SEO therefore is a great program that enables entrepreneurs to compete with large companies on equal…

Personal SEO Is Essential For Your Career Success – Forbes – Forbes

Monday, May 01, 2017

Shutterstock “Personal SEO” is the foundation technique for creating and managing personal online visibility, a requirement in today’s search- and technology-obsessed world. Google alone processed no fewer than 2 trillion searches in 2016. • SEO (search engine optimization) is a term used by web professionals to describe the art/science of making a web page appear in a search engine’s results in a search for an appropriate and relevant term. For example,…

Personal SEO Is Essential For Your Career Success – Forbes

Monday, May 01, 2017

Shutterstock “Personal SEO” is the foundation technique for creating and managing personal online visibility, a requirement in today’s search- and technology-obsessed world. Google alone processed no fewer than 2 trillion searches in 2016. SEO (search engine optimization) is a term used by web professionals to describe the art/science of making a web page appear in a search engine’s results in a search for an appropriate and relevant term. For example, if…

India’s e-commerce firms have found an unlikely ally in mom-and-pop stores – Quartz

Monday, May 01, 2017

India’s ubiquitous mom-and-pop stores are turning out to be a key ally for its fledgeling e-commerce sector. Given their presence in every nook and corner of the country, e-tailers are increasingly turning them into last-mile delivery channels. E-commerce companies were once seen as a threat to these neighbourhood stores; but later they were seen to be complementing each other: The online companies, looking to ensure timely delivery, were roping in…

8 Ways To Get Over SEO Burnout – Forbes

Sunday, April 30, 2017

You may not have heard of SEO burnout, but chances are you or someone you know has suffered from it. Common signs and symptoms include sweaty palms at the mere mention of “rankings”; a gnawing in the pit of the stomach when you realize your search traffic has unexpectedly dropped; or the loss of interest in activities you usually find enjoyable (e.g., optimizing your blog posts for the search engines)….

E-commerce is clogging American cities with real delivery trucks … – Boing Boing

Sunday, April 30, 2017

These sheets are really soft and you haven’t made them dirty yet Bamboo has lots of uses beyond just being panda food. Things like bikes, roads, scaffolding, and musical instruments are made from the fast-growing grass. But unless you are participating in a tropical-themed LARP, you probably wouldn’t want a shirt made from bamboo stalks. So why do bamboo bed sheets make any sense? Because yarn extracted from […] READ THE…

12 Tips To Finding The Right Online Marketing Guru For Your Startup – Forbes

Sunday, April 30, 2017

Finding any kind of service provider for your startup can be a challenge. But finding a skilled and trustworthy SEO has an added challenge – the wrong one can potentially tank your company. Without the proper research, you could be throwing your money at someone who is using shady SEO techniques; meaning you’re not just wasting your money, you’re in danger of being blacklisted by Google. This would mean losing…

11 Recent Changes Impacting SEO – Forbes – Forbes

Friday, April 28, 2017

Search engine optimization can be seen as a running battle between website design and search engine companies. Sites constantly seek edges to gain (or keep) their first-page rankings, while search engines want to refine what they promote, in order to improve results for searchers. Below, 11 Forbes Agency Council members talk about SEO trends are impacting their work this year, along with how they intend to handle them. All photos courtesy of individual members….

Amazon’s Cloud Business Continues to Overshadow E-Commerce – Motley Fool

Friday, April 28, 2017

Surprising no one, Amazon.com‘s (NASDAQ:AMZN) Amazon Web Services (AWS) business continues to be the main headliner for earnings releases. Revenue in the first quarter came in at $35.7 billion, which became $1.48 in earnings per share by the time it reached the bottom line. Both top- and bottom-line results handily beat the Street’s expectations, which called for $35.3 billion in sales and earnings per share of $1.08. On a trailing-12-month…

11 Recent Changes Impacting SEO – Forbes

Friday, April 28, 2017

Search engine optimization can be seen as a running battle between website design and search engine companies. Sites constantly seek edges to gain (or keep) their first-page rankings, while search engines want to refine what they promote, in order to improve results for searchers. Below, 11 Forbes Agency Council members talk about SEO trends are impacting their work this year, along with how they intend to handle them. All photos courtesy of individual members….

7 SEO Mysteries Solved – Entrepreneur – Entrepreneur

Friday, April 28, 2017

Even for experienced SEO professionals, search optimization can be confusing. There are hundreds, if not thousands, of different factors that can enter into how your site ranks, and those factors change frequently (oftentimes, without warning). Related: These 9 SEO Tips Are All You’ll Ever Need to Rank in Google If you’re adhering to best practices — to the best of your ability — and there’s a sudden disruption in your progress,…

India’s E-Commerce Market Is On The Rise – Seeking Alpha

Thursday, April 27, 2017

E-commerce has been one of the fastest growing industries over the past decade. India is an unconquered fertile plain for potential e-commerce growth. Big names like Amazon (NASDAQ:AMZN) and Alibaba (NYSE:BABA) have gobbled up market share in India squeezing the local companies and forcing them on the defensive. Amazon has taken control over almost all of America’s market share and much of Europe’s. For a more in depth look into…

PepsiCo says it is ‘smartly’ prioritising healthier products and ecommerce – Marketing Week

Thursday, April 27, 2017

PepsiCo is increasing its focus on ecommerce and sustainability, as the company’s CEO says it “isn’t just necessary, but smart business”. The company revealed its Q1 results today (26 April), which show that total sales were up 1.6% in the first quarter of this year, while organic revenues grew 2.1% for the same time period. Speaking on an investor call, the company’s CEO Indra Nooyi says its “strong performance” has…

Why a Possum Is Messing With Your Google Local SEO – Entrepreneur

Wednesday, April 26, 2017

According to a recent report, 53 million Americans (34 percent of the U.S. workforce) work from home as freelancers and/or home-based business owners. In the fast paced digital environment that we currently live in, why not work from home? Meeting with clients and business acquaintances at coffee shops is an everyday norm. Google sees things a little differently, however, and this has drastically impacted many small business owners’ bottom line…

PepsiCo says it is ‘smartly’ prioritising healthier products and ecommerce – Marketing Week

Wednesday, April 26, 2017

PepsiCo is increasing its focus on ecommerce and sustainability, as the company’s CEO says it “isn’t just necessary, but smart business”. The company revealed its Q1 results today (26 April), which show that total sales were up 1.6% in the first quarter of this year, while organic revenues grew 2.1% for the same time period. Speaking on an investor call, the company’s CEO Indra Nooyi says its “strong performance” has…

Alibaba’s Ma champions UN e-commerce drive for development – WHTC

Wednesday, April 26, 2017

By Tom Miles GENEVA (Reuters) – Alibaba Executive Chairman Jack Ma said on Tuesday the Internet should be a utility available to the whole world, putting his weight behind a U.N. call for e-commerce to boost developing economies and help fight poverty. Ma, who advises the United Nations trade and development agency UNCTAD on small business and young entrepreneurs, was the star attraction at a conference on e-commerce for development….

Alibaba’s Ma champions UN e-commerce drive for development – WHTC

Wednesday, April 26, 2017

By Tom Miles GENEVA (Reuters) – Alibaba Executive Chairman Jack Ma said on Tuesday the Internet should be a utility available to the whole world, putting his weight behind a U.N. call for e-commerce to boost developing economies and help fight poverty. Ma, who advises the United Nations trade and development agency UNCTAD on small business and young entrepreneurs, was the star attraction at a conference on e-commerce for development….

Alibaba’s Ma champions UN e-commerce drive for development – WHTC

Wednesday, April 26, 2017

By Tom Miles GENEVA (Reuters) – Alibaba Executive Chairman Jack Ma said on Tuesday the Internet should be a utility available to the whole world, putting his weight behind a U.N. call for e-commerce to boost developing economies and help fight poverty. Ma, who advises the United Nations trade and development agency UNCTAD on small business and young entrepreneurs, was the star attraction at a conference on e-commerce for development….

Alibaba’s Ma champions UN e-commerce drive for development – WHTC

Wednesday, April 26, 2017

By Tom Miles GENEVA (Reuters) – Alibaba Executive Chairman Jack Ma said on Tuesday the Internet should be a utility available to the whole world, putting his weight behind a U.N. call for e-commerce to boost developing economies and help fight poverty. Ma, who advises the United Nations trade and development agency UNCTAD on small business and young entrepreneurs, was the star attraction at a conference on e-commerce for development….